Presented by Western Athlete Group
A better understanding of the business behind team roping.
Roping Business is being developed as a short weekly publication for professional and emerging team ropers, families and commercial partners.
- The Money: travel, horses, entry fees and operating expenses.
- The Brand: websites, content, media kits and audience development.
- The Partnership: sponsor fit, offers, deliverables and renewals.
- The Road: practical business lessons from life in professional rodeo.
Editorial usefulness comes first, with WAG recognized as the presenting sponsor.